Social Media Marketing – 10 Powerful Social Media Marketing Tips

1. Use blogging as a means of social media marketing

A blog is the Internet’s version of the corner soap box. It is an outlet that can be used by the average individual to disseminate information. The blog is one of the most effective tools to do everything from developing a large following to promoting new products.

It is often through a company’s blog that both small and large companies get vital information to their customers. If you want to use social media marketing affecting then you need a blog.

2. Use Twitter marketing to promote messages for other users

Twitter has become one of the largest promotional centers in the world which makes Twitter marketing a powerful tool.

You will often hear this person tweeted this or this celebrity tweeted that. Twitter is one of the most effective ways to use social media marketing to turn the ordinary into the extraordinary.

3. Use Facebook Marketing as a form of online marketing

Facebook has emerged over the last year as the friend everyone wants. Everyone is either using it or trying to become a part of it. One of the best strategies to make use of Facebook marketing is the use of the Facebook fan page and Facebook personal page.

The Facebook fan page is one of the must have tools in your social media marketing arsenal. It allows for a direct connection to your fans and customers. It may also be used to develop better overall marketing strategies with the information that is literally handed over to you from your fans.

4. Use YouTube marketing to boost your blog

There is nothing that lights-up the internet like a good viral video. Weather it is the racy Go Daddy videos or other viral videos, they produce a great deal of attention and traffic.

A good viral video can make your business enterprise a household name and produce residual traffic for your enterprise for weeks to come.

5. Use Twitter marketing to expose your products to more people

Endorsements have always been a tool of any marketing firm. Big names carry weight and often have explosive marketing power. Twitter marketing and Facebook marketing allow for this power to be tapped.

Twitter can expose your product to millions of people simply because you partnered with a big name personality.

6. Use social media marketing to make money

Blog reviews are another big way to generate traffic, buzz, and sales. It’s another form of endorsements and is a great bang for your buck. A good review could yield you 5 times to 10 times what you paid for it.

Be sure that the person producing the review for you has a rather large following so that you can receive the best value for your money.

7. Use Twitter marketing to make giveaways go viral

One of the best ways to make use of social media is to host a giveaway using social media outlets. The simple investment of the giveaway could yield you many new twitter followers, hundreds of new Facebook fans, and build your email subscription list. This is another Twitter marketing strategy that has long term benefits.

8. Use social media marketing to hook up with celebrities

Social bookmarking sites allow you to make a mark that can be stumbled upon later on. Some of the best sites for social media marketing are:

– Digg.com

– StumbleUpon

– Reddit

These sites are great for storing links, organizing them, and directing traffic to your business website.

9. Use social media marketing strategies that are often overlooked

You are probably using Twitter marketing and Facebook marketing already. MySpace and other social networking sites are often overlooked when it comes to social media marketing. The effectiveness of them however has not diminished. It is still a major platform used by music artist to distribute music and other items.

There aren’t any major companies that do not have a MySpace page, and you should too! There are still people that religiously use their MySpace pages and they make a great target audience for your marketing strategy.

10. Use Twitter marketing, Facebook marketing, and YouTube marketing all together

The best social media marketing strategy is to combine Facebook marketing, Twitter marketing, and YouTube marketing all together. You can have your Facebook fans follow you on twitter while checking out your website.

You can then have the people checking out your website participate in your give away which drives them back to your social media hub. You will have an injection of new traffic from your celebrity connection!

Need Outsource Social Media Service?

3 Business Referral Marketing Tips

Finding the best referral marketing tips for your business will likely be a short series of hit-and-miss attempts before you find the perfect solution for your particular product or service offerings. To formulate your own referral marketing style you can check out the tips and ideas others have used in the past.

Networking

Networking may be the true key to referral marketing. Interacting with people in the local community as well as reaching out to those all over the globe through tools like social networks is all very vital elements for generating a network that can be an endless source of referrals for your business.

The point with all of the available networking options is not to badger any one of them needlessly. When utilizing all of the available networking opportunities such as conferences and events, word-of-mouth suggestive marketing and social network sharing, business owners should be able to bring in a healthy amount of consumers who are there because they are already looking for what that business has to offer.

Business Partnering for Referrals

Find businesses that offer products or services that are complimentary to your own. These partner options can benefit both parties, help reduce cost by sharing them, and be an endless source of personal branding and referral consumer growth. A business that washes cars may want to team up with the business that sells a product that cleans glass or upholstery to offer a sample version of the cleaner to those who visit the car wash.

The reciprocal option could be that the upholstery cleaning business can offer a free car wash to those who purchase the cleaning products. In this way, both businesses have a give and take relationship that can benefit all involved with fresh new referrals. Some cities have networks set up for this type of partnering benefits. Check your local chamber of commerce for referral marketing tips businesses or conferences.

Incentives

Incentives are the icing on the cake in all cases. You may always have consumers who so enjoy your product or services that they are willing to shout it from the roof tops for no benefit to themselves. However, although some of your consumers may thoroughly enjoy what you have to offer, they too, have busy lives, maybe their own businesses to run, and just may not be able to dedicate the time it takes to help you get even the most well-deserved referrals.

This is where incentives come in. When you offer incentives such as discounts or gifts you are buying a few moments of the consumer’s time. Once you have their time you have their attention. Once you have a consumer’s attention, you have only to impress them with your offering. The chance to impress a consumer with your offering sometimes only comes through offering to let them try it in some discounted or beneficial form that drives them to give it a moment of their time. Incentive referral marketing tips are very helpful to this type of plan.

7 Social Media Marketing Tips for Franchisees

Social media platforms have become one of the best ways for businesses to reach consumers. There are 2.3 billion social media users around the world. On average, each person has more than six social accounts, most of whom check their profiles once a day.

With so many people turning to social networks to connect with their favorite businesses and brands, it is important for franchisees to establish their own voice in the space. Below are some tips for franchisees looking to make a splash on social media.

1. Be Consistent & Find Your Voice

Set up a schedule for updates and posts, whether it is a specific time of day or certain days of the week. From there, find your voice. Depending on your franchise, this may be more professional, laid back, or a mixture of both.

2. Be Local

You are a local business owner, so it’s important to circulate local news to your followers. Whether it’s boasting about the winning little league team, discussing fun events, or even complimenting new businesses, your followers will appreciate your community engagement. Just remember to stay away from anything potentially controversial, such as politics.

3. Stay on Brand

Though you want to stand out, remember to use your brand power. Most franchises are well-known, so focus on what the company stands for, its signature products, and imagery that promotes the brand. You want to strike a balance between being a well-known brand and a local community leader.

4. Avoid Overexposure

Sometimes too much of a good thing can be a bad thing, so keep that in mind when posting on your social accounts. While platforms like Twitter move quickly, others like Facebook and Instagram can lag. When you post too often, it can overload someone’s feed and sometimes cause people to stop following.

5. Use the Right Tools

There are many tools available that can help you enhance your social posts. Design websites, such as Canva, or a scheduler, such as HootSuite, can help you create more engaging posts and schedule them out in advance. Take some time to research which platforms are right for you, and start using them to your advantage.

6. Monitor Your Results

It is important to be consistent and post frequently, but you should also be monitoring your results to determine the best times to post, if followers are engaged with certain types of posts, and if your efforts are increasing sales. By monitoring your efforts, you can determine if your current strategy is working well or if you need to try something new.

7. Consider Using Paid Ads

Unfortunately, the amount of followers who will see your message has become more and more limited on various social networking platforms. Create a budget and test out using paid ads, also known as sponsored posts, to expand your reach. Additionally, using paid social media ads can help you find new customers.

Tips To Use LinkedIn For Professional Networking And Business Marketing

LinkedIn is one of the most popular and powerful business-oriented social networking sites that help to make strong professional networks and business marketing. It was originally founded in the year 2002 and launched for the general public in 2003. Today it has more than 400 million accounts, out of which more than 200 million are active. From connecting networks to generating leads, it can do everything and anything for your business. Scroll down to read more because you cannot afford to miss such outstanding tips that help in networking and business marketing by the way of LinkedIn.

Complete Your Profile: One of the simplest ways to use LinkedIn for networking and business promotion is by creating your business account or page on it, which clarify your company objectives to your followers and give them a reason to get connected with you. You have to understand the fact that your business profile is the soul of your brand, so, you should complete it and provide necessary information to your followers.

Link Your Website To Your LinkedIn Profile: To increase your networking and for the promotion of your business, you have to link the URL of your website to your profile. This will help your follower to easily land on your website and make a purchase as per their need.

Build Relationship With Business Partners: A healthy business relationship is a key to success that helps in the branding of your business. So, always try to develop relationships with a Media Company or with the mover and shaker of your industry that helps you to be in the limelight and increase your followers.

Join Groups And Stay Active: Another important tip that helps you in business networking or promotion is by connecting with groups and be active in the groups. If you are active on your LinkedIn account and answer all the queries of your followers or group members than it will help to generate more leads for your business. You can also create your own group.

Post High-Quality Content: Content is an important ingredient, which helps in increasing the knowledge of your followers and give them a reason to be in touch with you. So, you should post high-quality content on your wall that easily grabs the attention of your follower.

Optimize Your Search Ranking: Don’t be surprised, yes; you can optimize the search ranking of your LinkedIn profile. For this, you just need to use a rich density keyword in the description of your page and share relevant information related to your offered products and services that give your viewer a reason to follow you.